How To Block Irrelevant Adsense Ads To Improve Your Websites Click Through Rate and Revenue!

As a Blogger, you cannot just put your trust on Google Adsense to serve you random ads. My rule, if its irrelevant then I have to block that Google Adsense Ads. On countless times, as I watch my blog grow, I see lots of irrelevant Adsense Ads displayed in my website. Most of the irrelevant adsense ads previously displayed in my website are not even related to the niche of my blog. And the worst thing about it is it generates a CPC of $.01/click. Pity me.

And as i search for the answer to this issue, I explored the Google Adsense Dashboard and found the “Allow & Block Ads” tab. If you’re new and not familiar to this tab, it is the place where you put the URL of the Advertiser from Google Adsense to be block from your website or blog.

By default, Google Adsense serve ads in every website or blog which is closely related to the content. Unfortunately due to the high density of unrelated words which used repeatedly in the content, Google Adsense’s algorithm got mixed up and returns you unrelated or unwanted Google Adsense ads. If you’re running a blog that talks about Insurance, notice that some of your Adsense Ads links to a Webhosting Sites? That’s where the problem starts.

To block those irrelevant adsense ads, you must do this manually by adding them to the Blocked URL List in your Google Adsense Dashboard. You can easily access it but your biggest challenge is how you can get or find the URL of those irrelevant Adsense Ads.

Where the hell am I suppose to look for that efffin’ URL?

Well, its really simple. Try to be patient, I’ll hand over to you those below. Just remember that you should not click your own Google Ads. I know you know why, right? You’ll end up with a suspended Google Adsense account so don’t dare. Here’s the correct way of doing it.

Find the Adsense Text Links Ads URL

The easiest Adsense Ads URL to find. The process of finding the irrelevant Adsense URL is very simple.

Since it is a text link, you can just simply do highlight the text link below and copy it.

Find the Adsense Image Ads URL

In my case, Google Adsense Image Ads returns great click through rate. And to block irrelevant Google Adsense Image Ads you just have to right click directly on the ads then Copy Link Address for Google Chrome, Copy Shortcut for Internet Explorer or Copy Link Location for Firefox.

Then open a notepad and paste what you’ve just copied. The copied Googl6157131&adurl=http://www.yellowpages.co.ze Adsense Image Ads looks like this:

/***Google Adsense Image Ad Codes***/
 
http://googleads.g.doubleclick.net/aclk?sa=L&ai=BMelGNjCdT5zRM4i_igf5vpTiAtiK4I0CipupygzAjbcB8PUSEAEYASCSpLEfOABQieGevfv_____AWDhrLoFsgESd3d3LmJlbmRhZ2dlcnMuY29tugEKMzM2eDI4MF9hc8gBAtoBGmh0dHA6Ly93d3cuYmVuZGFnZ2Vycy5jb20v4AECgAIBqQIAKQX2jVaBPsgC2Ij1GagDAcgDHegDyifoA_wD6AMT6APrBPUDAAAAxPUDAAAAEKAGAg&num=1&sig=AOD64_0s88mOe5Xm-VBXZTjLwtLhEAwgtQ&client=ca-pub-6099979626157131&adurl=http://www.yellowpages.co.za&nm=9&nx=127&ny=112
 
/***Google Adsense Image Ad Codes***/

In the code above, find the word “adurl”. The url link after the “adurl” is the url link of the advertiser you’re looking for.

Find the Adsense Flash/Video Ads

To find the Adsense Flash or Video Ads URL, you need to get Firebug first. Firebug is a Firefox add on to enable you to inspect the element of a certain part of the webpage and able to see the codes behind it.

After you installed correctly the Firebug, press F12 to activate it. Now press Inspect Element which has an icon of a Blue Arrow. Next is click directly on the Flash or video ads to see the html codes of it.

Just make sure that the Inspect Element is in active mode so that you will not click your own ad. So be careful. Did you see the EDIT button at the upper left hand corner? Yep, click it so that it will not move then copy and paste the code in notepad. Your keyword to find is “destination_url” or “http”. Remember, the code includes various links, most of them are from Google and from Macromedia but ignore them. There is only ONE 3rd party link there which is from the Advertiser, it’s very easy to find it in there.

You can now go back to your Google Dashboard. Go to Allow & Block Ads then Advertisers URL and paste the URL of the irrelevant Google Adsense Advertiser to the box provided and press the button “Block URL”.

Points to Ponder

Try to be specific – it is better to block a specific url rather than just a domain name only.

Example: www.bendaggers.com (domain name only) while www.bendaggers.com/sample/irrelevant_ads/ (specific url)

We’re done, Goodluck and hope you’ll increase your Google Adsense revenue. W-T-F to that!

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Ben Daggers is the creator of BenDaggers.com. He graduated from Adamson University (Philippines) with a Degree in Bachelor of Science in Accountancy dating back 2009 and earning his MBA in Polytechnic University of the Philippines. He is currently employed as a General Accountant in a well known Global Business Process Outsourcing. He enjoys learning new things. He consumes his spare time in front of his Computer with Adobe Photoshop and Dreamweaver.